Farmington Hills, MI, January 8, 2013 – When CIOs and CTOs turn to social networks, what are they tech-talking about? Logicalis, an international IT solutions and managed services provider (http://www.us.logicalis.com/), conducted its fourth annual “Top 10 Tech Trends to Watch” study in December 2012 to find out. The study, which analyzes CIOs’ and CTOs’ social media conversations, helped Logicalis determine the important buzzwords and trends on top IT execs’ minds. Least surprising was the experts’ in-depth discussions about the cloud. Most surprising was the fact that two of the top 10 topics included in-depth discussions about managed services.
“There’s no better way to find out what’s on customers’ minds than to tap into their social media buzz and hear just what they’re talking about,” says Lisa Dreher, vice president of marketing at Logicalis. “Hearing first-hand what topics and concerns CIOs and CTOs are posting in blogs, forums, Facebook and Twitter gives us critical information that we can use to tailor our services to meet their needs. It’s something every company should do at periodic intervals throughout the year, but particularly as the year winds down. End-of-year discussions like these indicate clear trends that can drive innovation.”
What Are CIOs and CTOs Talking About?
1. Cloud: No top-10 list about technology would be complete without including the cloud today. But, in the case of CIOs and CTOs and what they’re chatting about, there were a host of critical sub-topics that included managed services for the cloud, the rising importance of hybrid clouds, moving applications to the cloud, and the ongoing debate over private versus public clouds.
3. Security: There’s a reason the word security contains “IT.” From the impact of BYOD to the possibility of data loss due to superstorms and other disasters, CIOs and CTOs tasked with keeping their companies’ data secure – both physically and systematically – have had plenty to talk about.
5. Big Data: When it comes to data-intensive operations, IT pros are faced with an array of challenges from meeting peak demands for computing horsepower to how to store all the data created.
7. Data Center Efficiency: Running an efficient data center without unnecessary redundancies and wasted computing power is a top priority for IT pros today. Knowing this, Logicalis hosted a five-part series of discussions about data center efficiency with technology execs focused on key issues like data center optimization, cloud computing, sunsetting old IT assets, network rationalization, and managed services in late 2012.